SALISBURY, Md. – In an effort to continue the fight against breast cancer and to promote prevention and awareness, the Salisbury University women's basketball team has announced its "Play 4Kay" game on Wednesday, Feb. 13 as the Sea Gulls take on St. Mary's (Md.) College beginning at 5:30 p.m.
The 2013 Play 4Kay initiative (formerly known as WBCA Pink Zone) is an opportunity for a nation of coaches to raise breast cancer awareness and funds for research on the court, across campuses, in communities and beyond.
Since its inception in 2007, the Play 4Kay initiative has raised over $2 million to support women's cancer research. The Kay Yow Cancer Fund is the official charity of the initiative.
The Salisbury women's team will be accepting donations and selling tickets for a basket raffle, which will take place during halftime of the game. All proceeds will go to support the Kay Yow Cancer Fund which has raised over $8 million and allocated over $2.5 million to various research projects.
Fans are encouraged to wear pink as they come out to support the Sea Gulls in their fight against cancer and also in their final regular-season home contest.
The Kay Yow Cancer Fund is named after Kay Yow, the former North Carolina State University head women's basketball coach. Yow was first diagnosed with breast cancer in 1987 and passed away in 2009, after her third bout with the disease. Yow's vision for the fund encompasses not only her wish to raise money to further cutting-edge research but also her desire for coaches to enrich their lives by serving others.